The finding, in one line

A beautiful site with almost nothing for AI to read.

The homepage is heavy on visuals and light on text, about 555 readable characters, with no company entity defined. AI is not blocked; there is simply little to find. Give it real text and an identity and it has something to work with.

AI Visibility Score

InvisibleFaintPresentRecommended

The proof

We asked the assistants the way your buyers do.

These are the questions a brand or marketing lead would actually type when looking for an agency like Curious Orange. We then checked the directory lists AI assistants draw on to answer them, and recorded who was named.

Nine buyer questions

01Best advertising agency in Dublin for a national brand campaign.

02Top independent creative agencies in Ireland.

03Which Irish agency should we hire for a brand relaunch.

04Best full-service marketing and advertising agency in Dublin.

05Award-winning creative agencies in Ireland.

06An Irish agency for an integrated advertising and social campaign.

07Who does the sharpest brand and advertising creative in Ireland.

08Recommend a creative agency in Dublin for a mid-sized company.

09Best agencies in Ireland for a big consumer campaign.

0/6

of the six Dublin agency lists AI cites that named Curious Orange

Brand New Creative

Kooba

Publicis Dublin

Arekibo

CI Studio

Squaredot

10+ others

Curious Orange

Not named

Names that recur across the directory lists AI cites for Dublin agencies, from top pick to passing mention. Curious Orange did not appear in that set.

Readability

Nearly empty

Can AI crawlers reach it?

Yes. The site returns 200 to GPTBot and PerplexityBot; nothing is blocked at the edge.

Is there text to read?

Barely 635KB of page, about 555 characters of readable text. Almost nothing to quote.

The shortlist

0 / 6

Named in the Dublin lists?

No The directory lists assistants cite name other agencies, not you.

Where that leaves you

Off the shortlist. The models build their answer from those lists, so you are not in the set they choose from.

On the method, plainly. Reachability, schema, on-page text, titles and headings are measured directly from your homepage and robots.txt on 14 September 2026. The shortlist read is taken from the directory lists AI assistants cite for Dublin agencies, checked the same day. Because AI answers vary between runs, the firm standard is five runs per buyer question on each assistant before a rate is locked. That five-run pass is the immediate next step.

Three problems

Why the work is not reaching the answer.

None of these is about the quality of your work. They are about what the machines that now shape a buyer’s shortlist can see, understand, and repeat.

~555 chars readable

The homepage is nearly empty to a reader.

The page ships around 635KB, but only about 555 characters of server-rendered text. A model finds almost nothing to read or repeat.

What it costsNothing for an assistant to recommend you from.

WebSite only no Organization

There is no company entity for AI to grasp.

Only WebSite schema and an empty meta description. No Organization identity that tells a machine what the business is.

What it costsAI cannot tell what you do or who you are.

0 / 6 Dublin lists

Absent from the shortlist.

With little to read and no entity defined, the directory lists AI cites do not name you.

What it costsEffectively invisible in the answer today.

Why this is fixable

You have built the hard part. The visible part is the gap.

Design craftWhat you have built

High

Visual siteWhat you have built

High

Readable textWhat buyers see

Low

Machine identityWhat buyers see

Low

Directory presenceWhat buyers see

Low

What you have built What buyers’ AI can see

A beautiful site with nothing to read.

The craft is evident; the problem is that a machine cannot see it. Real, server-rendered copy and a defined Organization identity are the whole first move, and they turn a near-blank machine picture into a legible one. No block stands in the way.